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My name is Lena Bakman. I was born in the former Soviet Union. Growing up in the USSR contributed a lot to my understanding of how to live successfully in the multicultural arena. Russian is my mother tongue.


At the age of 10, my family immigrated to Israel. Hence, life in the Middle East formed another dimension to my understanding of the multicultural environment. Hebrew became my second mother tongue.


I have been traveling in different countries all over the world and learned more and more about different cultures. During my quests, English and Spanish became additional languages I master.


In 2019 I relocated to Germany. German became my 5th language.


Since 2008, during my spare time, I do public diplomacy and believe in the power of social media and its impact on people worldwide. In 2019 I joined the World Jewish Congress Jewish Diplomatic Corps and I'm passionate about international relations, interfaith projects, and networking.



NGO Monitor

2013 - 2016

Deputy Director of Communications, Knesset (Israeli Parliament) Liaison and Social Media Strategy Manager 


Israeli Parliament

2011 - 2013

Spokesperson and Parliamentary Advisor to Member of Parliament and Chair of Education, Culture and Sports committee, Dr. Einat Wilf 

Israel Now

2010 - 2011

Digital Marketing, Social Media and Content Manager

World Congress of Russian-speaking Jewry 2008 - 2009

In-charge of Communications & Knesset (Israeli Parliament) Liaison

Highlights from my work at the Israeli Ministry of Foreign Affairs

World Jewish Congress 

2019 - today

Member of the Jewish Diplomatic Corps


Ministry of Foreign Affairs of the State of Israel

2016- 2019

Media and Communications Advisor to Deputy Foreign Minister Tzipi Hotovely 


ROI Community   

2019 - today

Igniter (community manager) for ROI Berlin Hub, as part of the ROI Community, a global network of Jewish innovators


Shalmor Communications

2005 - 2008

Senior Media Advisor

My previous work at the Israeli Parliament

Ronald S. Lauder Foundation 

2022 - today

Communications and Coordination Executive



2007 - 2009

MBA - Business Management

Marketing & Organizational Consulting


2001 - 2004

BA - Mass Media and Communications

Public Relations, Marketing, Branding and Advertisement

MBA graduation ceremony.jpg
BA graduation ceremony.jpg

Events & Conferences 

As part of my Public Diplomacy activity, I participate in numerous events and conferences and network with new people all the time

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